Twitterquette 101: Lesson One

Twitterquette: the etiquette of Twitter, something we could all improve on. Some questions that may be asked include the following: what is okay to tweet, how often should I tweet, who should I tweet, how do I get more followers, and the list can go on for decades!

This is a new series I am going to bring to you, my readers, in the hopes it helps us both have better Twitterquette! Here is lesson one, enjoy.

What is okay to Tweet?

Honestly, everyone has a different opinion on what is “okay” to tweet. However, if you are using Twitter for a professional reason, which almost every fellow PR student I follow on Twitter is, there is a definite line of what is okay to tweet and what is not okay to tweet.

When I tweet I always think “what if…” For instance, do not tweet that you are drinking while studying for an exam. You may be in college, but if you tweet that you are having an alcoholic beverage while studying for this huge midterm in one of your PR classes just think, “What if a future employer saw this. What would they think?” If I was an employer and I saw someone that applied for an internship or job at the firm or company I worked at tweet something like this, there goes their shot at that internship or job! Plus, what if they thought you would drink while doing work for the firm or company? There goes your chance to show them what you are made of! So remember, when you tweet play the what-if game. If it is something you would not want an employer or your family to see, do not tweet it!

Something else to keep in mind is you do not want to seem like a robot on your Twitter account. Yes, share news stories to show that you are up-to-date with what is going on in the world, but personalize these tweets! Add your thoughts to a particular news story you read. You may only have 140 characters to get a message across, but trust me, you can say a lot in that many characters! So be personal and remember to engage with your followers!

While it is okay to be personal, do not be too personal. I have seen people I was following get a little too personal and let me just say they were quickly unfollowed, and it takes a lot for me to unfollow someone! So please, and I really stress the word please here, do not share what you sleep in, pick-up lines people are using on you at a bar, or how drunk you are with the Twittersphere. These are things we do not need to know, and in my book make you unprofessional.

There will be more Twitterquette lessons to come! In the meantime, what tips do you have for what tweets are acceptable and what tweets are not?